Our Company is our people and our service

Choice was founded by Howard N. Silverstein, CIC. Howard has earned the designation of Certified Insurance Counselor (CIC). CIC's show a continuing dedication to professionalism by updating his/her insurance knowledge every year to stay up to date and informed about the latest insurance products, forms, procedures, and services. Howard's commitment is life long and continues to be the hallmark of Choice Employee Benefits Group LLC. Choice currently serves the needs of both individuals and businesses across New York State and throughout the United States and has been doing so for more than 30 years. You can reach Howard at: 716-631-5033 ext. 11, or hs@choice4benefits.com.

Choice's goal has always been to bring a comprehensive range of services to our customers; providing the most up-to-date information they need to make educated decisions.

We have the expertise to help assure the long-term success of your business, as well as maintaining a relationship with many of the finest, well rated, innovative, regional, national and international insurance companies to best service our customers.

David Goldberg, a seasoned insurance professional, is our customer service manager, involved in the design, implementation, and service of individual and employee benefits. Count on David if you need help changing a beneficiary, completing a HIPAA release form, follow-through on a claim dispute, billing problem or coverage and product questions, etc.  Additionally, David concentrates on supplemental benefits.  These products, offered through payroll deduction include life, short/long term disability, dental, cancer, critical illness, accident and hospital income. You can reach David at: 716-631-5033 ext. 10, or dg@choice4benefits.com.